The Debating Group discusses the contentious political issues which surround marketing.
The Debating Group discusses the contentious political issues which surround marketing.

Social responsibility claims by businesses amount to little more than posturing to gain competitive advantage

Date: 28th January 2013
Sponsor: The Chartered Institute of Marketing

Motion: Social responsibility claims by businesses amount to little more than posturing to gain competitive advantage (Carried)

In the chair: Lord Hastings of Scarisbrick CBE, Global Head of Corporate Citizenship KPMG International

For the motionAgainst the motion
Keith Weed,
Chief Marketing Officer, Unilever plc
Mark Lloyd Davies,
Senior Director, Government Affairs and Policy (UK and Ireland), Johnson and Johnson
Hamish Pringle,
former Director General of the IPA and Strategic Advisor 23red,
Liz Bingham,
Managing Partner of People & Talent for the UK and Ireland at Ernst & Young

Read the debate here (pdf)