The Debating Group discuss the contentious political issues which surround marketing.

Marketers must adopt an ethical data framework to engender trust with their customers

Monday 15 July 2019

Sponsor: Data & Marketing Association

Motion: “Marketers must adopt an ethical data framework to engender trust with their customers”
Defeated

In the chair: Daniel Zeichner MP, Labour Member of Parliament for Cambridge

For the motionAgainst the motion
Professor Chris Speed
Chair of Design Informatics, University of Edinburgh
Nina Barakzai
Group Chief Privacy Officer, Unilever
Stewart RoomPartner and Group Head of Data Protection, PwCIan Bates
Creative Partner & Founder, Firehaus

Read the debate here (.pdf)