Date: 30th October, 2006
Sponsor: International Advertising Association UK
Motion: In the online age, consumers are the new brand managers (Defeated)
In the chair: John Hemming MP
| For the motion | Against the motion |
| Simon Waldman Director of Digital Publishing Guardian Unlimited | Jasmine Montgomery Director of Brand Strategy FutureBrand |
| Gary Lockton Founder Strategically | Patrick Barwise Professor of Marketing & Management London Business School |
Read the debate here (pdf)