Date: 25th November 2013
Sponsor: The Market Research Society
Motion: Big data has made market research redundant (Defeated)
In the chair: Nadhim Zahawi MP, co-founder and former CEO of YouGov
For the motion | Against the motion |
Alex Chruszcz, Head of Insight and Pricing at Asda | Justin Sampson, Chief Executive Officer, BARB |
Morag Blazey, Chief Executive Officer, Ebiquity | Colin Strong, Managing Director GfK NOP Business and Technology |
Read the debate here (pdf)