The Debating Group discusses the contentious political issues which surround marketing.
The Debating Group discusses the contentious political issues which surround marketing.

To maintain a brand’s reputation, well-run promotions are more important than good advertising

Date: 10th March 2008
Sponsor: Institute of Sales Promotion

Motion: To maintain a brand’s reputation, well-run promotions are more important than good advertising (Carried)

In the chair: John Greenway MP

For the motionAgainst the motion
Mike Spicer
Chairman
Media Square’s Marketing Division
Phil Nunn
Managing Partner
Trinity Communications
Jeremy Stern
Managing Director
PromoVeritas
James Murphy
Founding Partner
Adam & Eve

Read the debate here (pdf)